Still think that women are from Venus and men are from Mars? Not anymore. Lately, we’ve been travelling from one planet to another and found out we have a lot more fun deconstructing gender roles through clothing.
No-gender, agender, gender-fluid, androgynous, non-binary, genderless, gender-neutral. The terms are (almost) infinite but when it comes to Fashion they all mean one thing: having no boundaries.
The idea of gender-neutral clothing is not new and, according to this study, we first heard of it around the 1920’s when miss Chanel introduced the world to the jumper and it was worn by both men and women.
But the debate on what constitutes the limits between womenswear and menswear became a true hot topic in 2015, when unisex campaigns became a thing (throwback to Jaden Smith wearing a skirt for Louis Vuitton SS16) and many of the industry’s biggest luxury maisons reorganized themselves and started merging women’s and men’s collections into one.
Jean-Paul Gaultier was a pro at it in the 80’s and, after launching his “And God Created Men” collection, he said back then: “wearing a skirt doesn’t mean you’re not masculine. Masculinity doesn’t come from clothes. It comes from something inside you. Men and women can wear the same clothes and still be men and women”. He was right.
Back with that study, the author tell us that “gender-neutral fashion is not a new concept but a creative energy in the stream, it is helping revolutionize the current scenario, where the world to some extend is still stuck on pink for girls and blue for boys, which contradicts the essence of fashion that stands for individuality of who we are”.
And if who we are is diffused by what we wear, why can’t we wear something that is both pink and blue?
No doubt the debate is taking a while, but Vogue UK as a point: today’s fixation with fashion fluidity feels slightly different. The reason? In a time when women are finally “allowed” to wear short hair, jeans and tuxedos, and men can do the same with make-up, heeled boots and pink shirts, we would assume we’re pleased, but we’re not. We want more (we always do). We want freedom of speech and choices in all aspects of our lives, from politics to our beliefs, and that obviously includes clothing. Now, more than ever, we want to feel free.
In Fashion terms, it has always meant playing with shape, size, identify and gender (Exhibit A, B, C and D: David Bowie, Prince, Grace Jones and more recently Ezra Miller) and the industry is becoming more aware of it by the minute, with new genderless brands, style icons and platforms emerging every day. No wonder Fashion magazines are all making the same question: Is gender-neutral clothing the future of sustainable fashion?
While we wait for the answer to come, at Springkode you’ll find the best of both worlds: womenswear, menswear and also unisex pieces that fit all. Because whatever you are, we want you to feel free.
Image credits: Jil Sander, Spring 2019 Lookbook