A large atelier
Although founded in 2012, Daily Day has a history that goes back to 1934, based on a legacy of professionalism, quality and love for the textile art, which has been passed down through the generations. Their experience, born out of years of dedication to the industry, is reflected in the proficiency and consistency with which the company operates in the market. Their craftsmanship and attention to detail comes from having expert knowledge in manufacturing, according to general manager Filipe Prata: "The most important thing for me is to be aware that the company is evolving, and this can
contribute to the well-being of the team,” he stresses. “I hope that they feel proud of their work (…) the cornerstone of our work lies in the seamstresses’ hands. There is no machinery on the market that solves this issue.”
Working with renowned brands, Daily Day makes full use of their workers’ expertise to create unique pieces, bringing high-value to the marketplace. In the age of the empowered customer, transparency is an essential attribute for the company. Daily Day believes that consistency builds trust, strengthens relationships, reveals customer needs and sparks innovation.